Friday, January 25, 2008

Humor in Retailing, Part 2

It's Friday, and chances are you're looking for a good way to waste time over the weekend. I'm happy to oblige.

Mark Malkoff had to have his apartment fumigated, so he asked IKEA if he could live in their Paramus, NJ, store while it was being done. Amazingly enough, they agreed. Check out the series of videos that was made during his stay. Malkoff is a bit annoying, but the videos sort of grow on you.

Kudos to IKEA for their bravery (and cheek) in allowing this to take place. Go buy a funny-named chair or something from them to show your appreciation.